What is a Price Boost?

price_boost_matched_bettingPrice Boosts or enhanced odds as they are sometimes called occur when a bookmaker increases the odds of a sporting event for a specified period of time to encourage punters to place a bet.

For example, Paddy Power might boost the odds of a horse in a race that day from 2.0 to 3.0 at 08:30 for 15 minutes.  During this time there may be opportunity to guarantee some easy profit if the same horse is available to LAY for less on Betfair.  Sounds easy?  Well it is.

How does it work in matched betting?

We all want simple profits and price boosts can give us these when we find them.


The Sky Bet example above has boosted the odds for Aston Villa, Bournemouth and Swansea all to win in the Premier league today.  Betfair exchange have a market each weekend for the premier league which allows you to lay 2 or 3 teams to win, which is great news.  If the decimal odds (12) are lower than those shown on Betfair, all you have to do is calculate the LAY stake and place the BACK bet and LAY bet and wait for the profit.

For example with the above Sky Bet boost if we bet £25 and our BACK odds are 12 and our Betfair LAY odds are 10, calculating the LAY stake as Normal we make a profit of £3.65.

Where can I find them?

Below are a few links to some of the big bookmakers pages so you can check yourself each day.  I will post ones I find but sometimes these are only available for 15 minutes so it is best to check yourself as well.


Paddy Power

Sky Bet


William Hill


Some bookmakers specify a maximum bet on their price boosts, so make sure you check the T&C’s before using them.